All Training Opportunities

Ready For Action: Develop and Package your Tourism Product

Use creative thinking to transform and revitalize your approach to visitor experience design, creating long lasting impressions. This course will help you gain an understanding of true costs of developing and delivering a new tourism experience before setting the selling price. Additionally, this course teaches you how to package your product to enhance visitor experiences and drive business growth.

- Online, self-paced
- Plus a 1:1 confidential coaching session with an industry expert from Tourism Cafe

Once your eligibility is confirmed, you will receive a PROMO code to Register
Apply Here Learn More

New Product to Market: Develop your Visitor Experience

Become equipped with tools to transform you approach to visitor experience design, creating experiences that leave a lasting impression and drive business success. This training helps to ensure visitor experiences are finely tuned for maximum impact and provides an understanding of true costs of developing and delivering a new tourism experience before setting the selling price.

- Online, self-paced
-Plus a 1:1 confidential coaching session with an industry expert from Tourism Cafe

Once your eligibility is confirmed, you will receive a PROMO code to register
Apply Here Learn More

Successful Tourism Operations: Build a Sustainable Tourism Business

Strengthen your understanding of the foundations of sustainable, regenerative tourism and why it's important. Through this program, you will become equipped with best practices and skills to enhance your business policies. These sustainability policies are critical to every business as they matter to guests and foster a resilient tourism industry.

- Online, self-paced
- Plus a 1:1 confidential coaching session with an industry expert from Tourism Cafe

Once your eligibility is confirmed you will receive a PROMO code to register
Apply Here Learn More

Conflict Resolution Training

Learn to manage conflicts by taking ownership and following up afterwards. Staff and managers will improve their skills necessary to deal with unhappy customers and come away with recommendations for organizational change that will drive customer satisfaction.

Waitlist Available

BCHA Fast Track Series: Human Resources Principals & Approaches

This program will cover a wide span of topics relevant to the hospitality sector, such as hiring and onboarding, company culture, employee retention, as well as health and safety. Expand the knowledge and skills of your team in key areas that will help you excel in the competitive hospitality industry.

- 6 part series October 30th - December 4th
Register Today Learn More

Performance Management for New Leaders

This workshop focuses on developing managers at all levels of experience to effectively prepare for, conduct, and follow up on employee performance evaluations.
Waitlist Available

Train the Trainer: Show You Show Me

This workshop is tailored for workers in any operational role that are expected to train their co-workers in a hands on environment. Trainers of all experience levels will gain the skills and techniques needed to maximize the performance of new staff members.
Waitlist Available

Introduction to Tourism and Cultural Tourism

10-day mirco-credential course with UNBC, providing a broad overview of the tourism industry in the province. Participants will gain practical skills and knowledge about how BC’s tourism industry is organized and an overview of the major sectors. It is a great option for anyone new/interested in tourism as a career.

- virtual classroom, full-time
- deadline to register: February 7, 2025
Waitlist Available Learn More

Tourism Digital Marketing Essentials

Elevate your tourism marketing career. Optimize your digital strategy with this self-paced online course and earn two certificates.

- Self-paced, on demand course.
Register Today Learn More

Sustainable Tourism Course

Learn from experts from around the world to develop, attract, and grow sustainable travel for your community, business and destination.

- Self-paced, on demand course.
Register Today Learn More

Housekeeping Management & Methods

This dynamic program provided through the BC Hotel Association, is designed to equip hospitality professionals with advanced skills in housekeeping management, covering essential topics such as safety and sanitation, organization, staff recruiting, inventory control, sustainable practices, and more.
Waitlist Available Learn More

E-Commerce Website Setup & Skills Training

Establish your e-commerce platform and learn the skills to sell online! Spanning three online sessions, participants will learn e-commerce skills and set up a fully functional online store tailored to their business needs.
Waitlist Available

Food & Beverage Cost Controls

Learn to manage prime costs and maximize your profitability with this fully funded training for Indigenous restaurant and food service operators.

- In-person, Oct 8: Apply via Eventbrite
- Online, Oct 10: Apply via Microsoft Forms
Waitlist Available

Profitable Hospitality

Building your top line revenues, forecast labour costs, and prevent theft. This workshop is designed for supervisors, managers and business operators wanting to improve profit margins and exceed guest expectations.
Waitlist Available

Ethical Marketing & Sales

Grow a profitable, scalable business by centring our customer’s needs! You’ll discover how to get your business in front of the people who are already looking for you, and walk away with a new perspective on marketing & sales that feels aligned with your values.

- November 27th, 2:00 – 3:30 pm PST, live on Zoom
Register Today Learn More

The Value of Indigenous Tourism

This in-house ITBC training provides insights into sustainable and authentic Indigenous tourism in BC, its cultural impact and its economic value to First Nations.
By Request

Indigenous Ambassador

This in-house ITBC workshop is about the value of being an Indigenous ambassador, how to amplify your own Indigenous culture and how to introduce visitors to First Nations.
By Request

Sustainable Tourism Workshop

Join our interactive action planning workshop and get 1:1 coaching sessions for a sustainable future in tourism. This program is crafted for Indigenous businesses to create a practical and comprehensive sustainability action plan.
Waitlist Available

SuperHost Foundations of Service Quality

Receive a comprehensive and practical introduction to customer service best practices, with a focus on good communication and conflict resolution.
- By Request, or
- Online Self-Paced Modules On Demand
Apply Here

Equity, Diversity & Inclusion

This introductory course fosters diversity, promotes respect and an appreciation for differences. This training improves employee performance, collaboration, cultural competence and improves employee retention.
By Request

Cultural Safety Training

This training program is available to support your organization and teams. After a journey through Canada's history of colonization and oppression, and teachings of Indigenous ways of being, participants will each develop actionable items to ensure they can provide trauma-informed and culturally safe services to and for Indigenous people.
By Request

Gathering Our Medicine

The Gathering Our Medicine program facilitates collective healing for Indigenous communities. This program includes eight weeks of in-person and online sessions, providing a cross-cultural framework to empower communities to recognize their place-based ways of knowing and being as the best medicine. Audience: First Nations communities.
By Request

Employee Engagement & Retention

Managing your people well is essential to the long-term success of your business! This training helps to build employee effectiveness, engagement and retention.
By Request

Working Smart in Meetings

Learn how to plan, organize, and facilitate successful meetings. Reclaim valuable time, and be a leader amongst your team.
By Request

Challenging Customers Conflict Resolution

Empower yourself with the skills and strategies necessary to resolve conflicts effectively. Join us in this workshop to grow your ability to communicate and respond constructively to challenging customer interactions.
By Request

Strategic Thinking

Solve complex problems with confidence. This program is for managers and directors who want to advance their planning skills and small teams who want to improve collaboration and strategic capacity.
By Request

Digital Marketing Bootcamp

This bootcamp is a 3-month online course to learn the fundamentals of digital marketing from industry experts and practitioners, with 1:1 coaching sessions to dive deeper and implement learnings.
Waitlist Available

Amplifying your Brand

Understand and utilize your brand to its full potential. Develop new, tactical, and immediately actionable strategies that better align all areas of your organization with your brand.
By Request

Occupational First Aid

A foundational workplace first aid course designed to equip you with vital life-saving skills and teach you to handle emergencies effectively in a workplace setting.
By Request

Wilderness First Aid

A specialized first aid course designed for those who work or play in the wilderness. This course is designed for professional guides, parks officials, recreation and ecotourism employees in remote environments.
By Request

FoodSafe

A food handling, sanitation and work safety certification course designed for food service establishment operators and front line food service workers. Learn about foodborne illness, receiving and storing food, preparing food, serving food, cleaning and sanitizing.
By Request

MarketSafe

This training provides food safety and safe food handling procedures for market vendors, managers, farmers, food processors, and others who may make, bake or produce food products. This includes proper food storage and display, sanitation and food cleanliness.
By Request

ProcessSafe

Make food processing facilities safer. Training includes best practices for washing, rinsing, cooking, smoking, salting, canning, freezing, pasteurizing and reprocessing of previously processed food.
By Request

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The Indigenous Tourism Association of British Columbia is a non-profit, membership-based organization that is committed to growing and promoting a sustainable, culturally rich Indigenous tourism industry.